For more than 30 years, Michelle has been helping B2B/B2C businesses and non-profits grow with integrated marketing strategies that have increased sales as much as 35% year-over-year.
Over the years, she has served as a PR/marketing agency owner, non-profit communications leader, USAA research analyst and head of marketing for a fast-growing global SaaS company.
Michelle is an accredited Public Relations professional (APR), a prestigious achievement that few PR professionals attain. She has served in numerous non-profit leadership roles including President of the San Antonio chapter.
Her unique combination of public relations, marketing, communications and research experience, along with business ownership and a relentless love of learning, allows her to understand the challenges that business owners and executives face and offer a broad perspective on growth and management strategies.
Professional Highlights
💡Key skills
Marketing, Public Relations, Communications, Brand Strategy, Research & Analytics, Product Marketing, Website Management, Digital Marketing, (SEM/SEO/PPC/SMM), Content Marketing, Conferences, Webinars
📜 Previous notable roles
Served as Head of Marketing for a fast-growing SaaS company, founder of a marketing agency and Director of Communications for a business association.
🔧 Service types offered
Marketing Strategy, Brand Management, Product Marketing, Social Media, Copywriting, Public Relations, Paid Ads, SEO, Website/Application UX, UX Analysis, E-mail marketing, Partnerships and Alliances, Market Research, Marketing Operation Audit, Team Management
